Marketing Magic in the Mortgage Industry with Andrew Montlake
Are you navigating the competitive terrain of the UK mortgage industry and looking to master the art of marketing and branding?
In an industry where the landscape is continually evolving, staying ahead requires insight, innovation, and a sprinkle of marketing magic. Who better to learn from than an industry maestro who has navigated these waters with remarkable success?
Embark on a journey into the marketing genius of Andrew Montlake, Managing Director at Coreco, in our latest podcast episode of NRG Insights.
The Art and Science of Branding in Mortgage Brokering
The mortgage sector in the UK is much more than numbers and transactions, it’s a place where branding can make or break success.
Andrew Montlake’s story from his initial steps in marketing and PR to his pivotal role at Coreco showcases how a robust brand can lead to unparalleled success.
Insights from the Industry Vanguard
In this episode of NRG Insights, hosted by Marcus Nanson, Andrew Montlake delves deep into several crucial topics:
Career Transitions & Coreco’s Inception: Explore Andrew’s inspiring transition and learn how Coreco was founded amidst economic challenges, offering a unique approach to mortgage brokering.
Marketing and Branding Mastery: Unearth the power of marketing in the mortgage sector, where personal connection and brand identity are vital.
Adaptation and Evolution: Understand the importance of adapting to industry changes and maintaining strong customer relationships even during slow periods.
Challenges in Recruitment and Diversity: Dive into the nuances of recruitment, the role of social media, and the importance of diversity and inclusivity in the industry.
Advice for Aspiring Entrepreneurs: Gain invaluable insights on setting realistic business goals, embracing change, and the importance of a clear vision.
Revolutionising Recruitment: Discover why hiring for behaviour and attitude can be more effective than traditional methods.
For a comprehensive insight into these topics and more, listen to the full podcast episode embedded below.
Why Tune Into This Episode?
- Expert Advice: Learn directly from a seasoned professional who has experienced the highs and lows of the industry.
- Actionable Strategies: Obtain practical strategies for marketing, branding, and business growth.
- Diverse Perspectives: Gain a multi-faceted understanding of the mortgage industry, from recruitment to branding.Listen and Subscribe on Spotify below:
- Rising Through the Ranks in Lending with D’mitri Zaprazala - February 21, 2024
- Building a Global Lending Empire with Hugh Wade-Jones - February 12, 2024
- Hiring Mortgage Brokers: Employed vs Self-Employed - February 6, 2024